Fashion

G- Star RAW Unveils Its Anatomic Denim Campaign in Cape Town

Published

5 months ago

7 October 2025

G-Star RAW has revealed its new Anatomic Denim campaign in Cape Town. The brand is known for its structured and well-designed jeans which has become the favorite of many fashion enthusiasts. The idea behind Anatomic Denim is to produce jeans that bring out the best in you.

At the event in Cape Town, G-Star displayed the new collection to local designers, fashion lovers, and media. It was a relaxed setting which shows the brand’s balance between technical design and street style. Guests saw how the denim was shaped to fit the human form. The campaign highlighted the features of the jeans and how much effort is put in its design.

The Anatomic Denim collection includes reworked versions of some of G-Star’s popular pieces, like the Elwood, along with new designs such as the Contor and Kitoh jeans. Each piece has curved seams and sculpted cuts that follow natural body lines. This makes the jeans fit better and feel more flexible, especially when sitting or walking. G-Star calls it “denim engineered to move with the body,” and it shows in every detail, from how the fabric bends to how it looks after long wear.

A standout piece from the global campaign is the Denim Gorilla, a three-meter-tall sculpture created by artists Darwin, Sinke & van Tongeren. The sculpture explores anatomy and structure, using denim as both material and symbol. It reflects the same ideas found in the clothing, strength, flexibility, and the beauty of form.

In Cape Town, the campaign had a strong creative energy. Local artists and performers participated which brought life to the event. The night had an artistic atmosphere, with denim tones and soft lighting matching the brand’s style. South African music stars Major League DJz turned up, adding a local sound that kept the event lively and connected to the city’s culture.

The visuals for the campaign were shot by Jordan Hemingway. He used athletes and movement artists, dancers, cyclists, gymnasts to show how the denim works with the body. There were heavy backdrops, just the natural motion of people wearing the clothes. The goal was to show denim in a good light, and it was achieved.

G-Star’s choice of Cape Town for the launch highlights how the brand values creativity from around the world. The city’s growing influence in design and culture made it a fitting location for the campaign. It also gave South African audiences a closer look at one of the brand’s most innovative projects in recent years.

The Anatomic Denim pieces are now available in select stores and online. While prices differ based on style and fabric, they are all high quality products.

G-Star RAW is known for treating denim as a unique craft. The brand hopes to make it more comfortable and stylish for the person wearing them. By blending design, art, and movement, G-Star has shown it is among the best in the world.

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Fashion

Thabee Happy Serves Minimalist Style in White and Black

Published

16 hours ago

9 March 2026

Tega Ekeri

Thabee Happy Lethabo - Instagram

South African influencer Thabee Happy Lethabo appears in a series of photos taken outside Kolonaki, wearing a minimalist outfit built around a black-and-white combination. The look centres on structured clothing and restrained accessories.

The outfit includes a white structured top with sculpted sleeves and a defined waistline. The design introduces volume at the shoulders while keeping a fitted shape through the upper body. The top contrasts with the relaxed cut of the black wide-leg trousers, creating balance between the upper and lower parts of the outfit. The trousers fall straight to the floor, giving the overall look a long and clean line.

Thabee Happy Lethabo – Instagram

Accessories remain minimal. She carries a small wicker handbag with black leather trim and a clasp, bringing texture into the outfit. The woven material stands out against the smooth fabric of the clothing. She also wears a slim gold wristwatch and small jewellery pieces that keep the styling restrained.

In another image, she adds oversized black sunglasses that continue the black-and-white look while introducing a slightly different appearance. The sunglasses sit neatly on the face and work well with the structured design of the outfit. The outfit is paired with white pointed heels that match the tone of the top, maintaining the black-and-white combination.

Thabee Happy Lethabo – Instagram

On Instagram, Thabee Happy Lethabo captioned the post, “just a little moment from last night,” accompanying the images shared with her followers.

Black and white remains one of the most consistent combinations in minimalist fashion. In this look, structured tailoring, wide-leg trousers and simple accessories come together in a clean and modern outfit.

Fashion

Tyla Steps Out in Black for the Jean Paul Gaultier Fall 2026 Show

Published

17 hours ago

9 March 2026

Tega Ekeri

Tyla - Instagram

Tyla attended the Fall 2026 show by Jean Paul Gaultier during Paris Fashion Week wearing a structured black dress from the French house. Her appearance placed the singer among invited guests at one of the schedule’s major runway presentations, where celebrities, editors and buyers gathered to view the latest couture designs.
For the event, Tyla wore a black dress built around a structured bodice with visible corset detailing, a design feature long associated with the house of Jean Paul Gaultier. The fitted upper section shaped the waist and torso, while the rest of the design followed a streamlined shape. The emphasis on structure reflects an approach frequently seen in the label’s collections, which often explore corset design and sharply tailored construction.

Tyla – Instagram

The all-black colour choice highlighted the construction of the piece. Instead of prints or ornate detailing, the design relied on tailoring and form. Structured elements at the upper section added volume, while the lower portion of the dress maintained a clean, elongated line.
Tyla paired the dress with high-heeled shoes from Christian Louboutin, maintaining the all-black styling of the outfit. Jewellery was minimal.

Tyla – Instagram

Her appearance at the show reflects the singer’s growing presence at international fashion events. Over the past year, Tyla has attended several fashion shows and award ceremonies, where stylists have dressed her in couture and archival pieces from established fashion houses. These appearances have drawn attention from fashion editors and stylists who follow celebrity fashion during major industry events.
Musicians have increasingly become regular guests at runway presentations, particularly during Paris Fashion Week. Fashion houses often invite performers whose public profiles align with their audience, while artists gain visibility within fashion media coverage. Tyla’s attendance at the Jean Paul Gaultier show places her among the performers who regularly appear at major European fashion events.

Tyla – Instagram

During the Fall 2026 presentation, guests arriving at the venue were widely photographed and shared across fashion media and social platforms alongside coverage of the runway collection. Tyla’s look reflected the house’s emphasis on structured shapes and corset-influenced design, a recurring theme within the brand’s history.
Her appearance at the show adds another fashion week moment to the singer’s expanding list of public engagements beyond music, reinforcing her visibility within both the entertainment and fashion industries.

Fashion

Dior Comes Alive: Jonathan Anderson’s New Collection at Paris Fashion Week

Published

4 days ago

5 March 2026

Fadire Olusola

Photo: Instagram

Dior unveiled its latest collection by Jonathan Anderson at Paris Fashion Week, offering fresh takes on the house’s signature forms. The presentation drew an eager audience, keen to see how Anderson would reinterpret the brand’s iconic style

From the opening look, the fashion revealed a balance between heritage and innovation. Anderson drew inspiration from the distinctive silhouettes that showed Dior’s aesthetic. At the same time, the styling introduced a relaxed, contemporary approach, with Anderson reinterpreting the house’s signature aesthetic through innovative design choices.

Photo: Instagram

Texture and craftsmanship were the main elements shown throughout the runway presentation. Delicate lace, embroidered fabrics, and layered materials added richness to the designs. A standout black lace dress featured soft floral embroidery, merging classic design with imaginative detailing.

Photo: Instagram

The attention to detail showed how craftsmanship remains key to the brand’s identity. Each design was carefully constructed. Even the simpler designs highlighted the skill behind each construction.

Tailoring also played an important role in the collection. The iconic Bar jacket, first introduced by Christian Dior, reappeared in updated interpretations. The silhouette was sometimes paired with softer pieces or styled in unexpected ways.

Photo: Instagram

The show’s atmosphere highlighted the collection’s energy and design. Natural light filled the space, highlighting the colours and textures of the garments as the models moved across the runway.

As the final looks appeared, it became clear that Anderson’s vision for Dior respects the house’s heritage. Through elegant silhouettes, romantic details, and modern styling, the collection honored the brand’s heritage while adding modern touches.